Facebook Groups in Business Webinar: Your Questions Please
by Jenny Ambrozek
Thanks to TheAppGap sponsors Intuit Quickbase next Wednesday June 25, 3pm EDT we”ll have a chance to share learning from our Facebook Groups in Business Investigation convened December 2007.
Webinar details are posted here along with the registration.
PLEASE JOIN US.
To ensure we address your questions about observing the dynamics of 10 Facebook Groups December 2007- February 2008, please submit as comments below.
The 10 participating Facebook Groups and owners (from 6 countries and 4 continents) who made the investigation possible were:
Bordeaux Colloquium- Kimberly Samaha
Cscout- Ray Cha
eSquared- Eric Edelstein
Hellenes Educators & London Jewish Cultural Centre- Niki Lambropoulos
Huddlemind Labs- Dave Duarte
Marketing 2.0- Francois Gossieaux
Network PR- Jenni Beattie
RNIA Supporters- Adam Kovitz
As investigation co-conveners with Bill Anderson , Victoria Axelord and I monitored our 21st Century Organizations Facebook Group.
The investigation was supported by advisors Jeffrey Keefer, Patti Anklam, Jill Howell, Josh Katinger, Danielle Ravich, and interest from the Knowledge Innovation Network, University of Warwick to which the first findings were presented March 6. The slides are here.
Our Facebook Groups learning included:
- What it takes to drive activity in a Facebook Group
- The importance of purposeful business objectives, and
- Gaps in Facebook administration tools.
We also experienced the challenges of facilitating a peer-to-peer action research intitiative across 16 hours of time zones but the joy of collaborating with an extraordinary ad hoc “network in the word” (as fellow AppGap contributor Patti Anklam describes) that assembled for this investigation. Proving the power of online to connect and serendipitous real world encounters, only one Facebook Group owner was known to the conveners before the investigation begin.
Having your questions in advance to guide webinar planning is appreciated as is your registering and joining our conversation about Facebook Groups in Business June 25, 3pm EDT.
1. What interests you about Facebook Groups and their potential value for your business?
2. Have you successfully used a Facebook Group to support your enterprise or started a group and watched it lie fallow?
3. What have we missed?
Please share your insights and questions.
~ Jenny Ambrozek
